Fall of 2017: my closet
is out of control. Bursting at the seams with hardly ever-worn party
dresses, jackets, and jumpsuits, it still manages to be completely devoid of
options. How is this possible, I muse, digging through the racks,
laden with hangers, each carrying two or more items. Among the multitude of
impulse buys and total duds, I locate that 15-year-old black jacket, two sizes
too big and 20 dry cleans past its prime. I wear it with a belt, and
it looks ok.
Fast-forward one year: I
no longer fall for impulse buys, and I almost never dry clean anything! Thank
you, unlimited membership at Rent the Runway. In a nutshell, I
rent clothes, keep the four items I pick as long as I want to, and then return
(no dry-cleaning required!). As soon as the returns arrive back at
the distribution center, I can pick my next items (conveniently
"hearted" in the app). First, this is a perfect mental
replacement for shopping (hello, commitment device!). I no longer go
for any splurges, because RTR satisfies that craving. I don’t have
to think about whether the item I borrow is versatile or can be worn more than
once: that’s the beauty – it can be returned! Second, I am saving a
ton on the dry-cleaning front. Before I would have to dry clean
every jacket and dress I wore even once to teach, but now I just return
it. (PS -- you can also rent bags and jewelry!)
Not so
fast. Here are some cautions, in case you want to try this. First, I
am fortunate. I live close to a UPS location, and the RTR
distribution center is only one-day shipping away, so the turn-around on the
items is very quick. I can get 4 items worn and returned in one
week’s time. That’s amazing! If you line in NYC, then you
can even find brick-and-mortar locations. But if you live far, you wouldn’t be
able to capitalize on the monthly fee quite as easily. Second, you
have to know that RTR does not offer insurance on the items, so you have to be
super careful not to damage anything, because you might be left paying the
bill. So far, knock on wood, I’ve been lucky.
I know what you might
say: but other people wore these clothes eeew!
To which, I say: get over it. The
chemical process by which RTR disinfects its items is by far more thorough than
your laundry or dry clean service. It’s much more likely your own clothes still
retain that dingy smell or a stain than the ones you receive from RTR. And if something unsavory arrives – don’t be
shy and report it to get a refund or a discount.
Bottom
line: I am slowly reducing waste in my closet, keeping just the
basics and the staples and using RTR for the fun flashy stuff. It’s
great! Note that small local businesses have caught on to the
renting craze and offer similar services. Even though it’s too far
for me to use, there is a beautiful boutique in Lowell, MA, that offers a
similar service. Look for one near you for even bigger savings and
an even smaller footprint! And have fun: it’s just
clothes after all!
Various RTR rentals over the last year |
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